Executive Director of G-Talent Management Consulting & Founder of Zhi Zhi Research Institute

Master of Science in Automotive Management (MSc Automotive Management EBS Business School-Germany)

Master of Science in International Accounting and Finance (MSc IAF Cass Business School-London)

Leader and participant of 150+ market research projects, projects Lead and participated in more than 150+ market research projects, including market segmentation, U & A studies, concept testing during new product development, financial product development testing and positioning, product mix testing, promotional studies, pricing studies, advertising script studies, advertising testing, channel studies, etc., as well as uncovering the key points of users' needs and purchasing decisions for the business as a whole.